Have you ever wondered why your marketing is not achieving the engagement you wanted?​ ​ Marketing can grab attention but does not...

Can you make people believe things by showing them something multiple times? Actually, Yes! That's the 'Truth Effect.' To see how we can...

Many people see marketing as an art form rather than a science, emotionally reacting to marketing to see if it is good or not. Top brands...

This is an interesting read from Forbes on the influence of Bias on our decision making. At Markify, we specialise in applying...

Marketing presents opportunities to connect with internet memes and leverage. Well done IKEA for this example. It does 2 things: 1. Ties...

Dave Abbott wrote an interesting article about how marketing needs to be effective in days like this. “Advertising is MORE important, NOT...