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5 key personality traits effect your customer behaviours

Our behaviours are driven by our personality, but this is often overlooked by marketers.


5 key personality traits effect your customer behaviours and can be easily applied to building personas. Top brands build up psychographic profiles of their customers and tailor their marketing to be more effective for each of these groups.


This interesting article shows how you can use The Ocean Model to assess those personality traits.


We work with top brands to apply behavioural science to make them more effective. Find out how we can give your brand a boost contact: info@markify.io


#marketing #marketingstrategy #effectiveness #behaviouralscience #personalitytraits


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